Better UX
By blocking disruptive ads, you get a faster, and cleaner web. No clutter, no lag, just the content you love.
Making the internet fun, fast and safe.
We build tools to free you from surveillance capitalists and annoying distractions.
Benefits
Privacy
By blocking trackers and device fingerprinters, your browsing history becomes yours and yours alone.
Support
By allowing Acceptable Ads you support the websites and content creators you love.
What is the Acceptable Ads Standard?
Acceptable Ads is an ad standard defined by a set of criteria (size, format, placement) that determines whether an ad is acceptable and nonintrusive. Only ads that comply with Acceptable Ads are shown to ad-filtering users online.
Independently researched and governed by the Acceptable Ads Committee, Acceptable Ads ensures an optimal user experience that allows publishers to increase their advertising revenue.
Discover the ultimate guide to ad filtering
